After seeing the success and increased popularity of online stores around the world, many shopkeepers and business personnel have switched to this form of marketing rather than in-person. People have found that by creating a website for their store and giving it an authentic, eye-catching design, more customers are attracted to that store and tend to buy products in bulk which they find interesting.
One of the ways in which online transactions can occur between shop owners and buyers is through drop shipping. According to this approach, a person can start a business of advertising products without stocking up in advance. They act as a mediator between the store and customer, by offering to directly ship products to their house and keeping a certain amount of profit for themselves.
Drop shipping is an efficient mode of business, and risk free especially for beginners in online marketing who do not have the resources to pay initial fees for product manufacturing, storage, packaging, sponsored ads and multiple supply chains. All of this is done by the original store or manufactures themselves, whereas drop shippers only handle delivery of goods to the person. One such store that is commonly used by people to begin their drop shipping journey is Shopify.
Shopify is a great website which allows newcomers in e-commerce to begin their online business easily. Their page is user-friendly, covers all maintenance costs, and provides shippers with several different themes to choose from for their page outlook. Other advantages of Shopify can also be found here. Keeping this in mind, anyone interested in creating their own online business platform would be eager to know how to set up their own drop shipping store on Shopify. This article sheds light on how their goal may be achieved.
Although it may seem like a bunch of information to absorb firsthand for people who have little experience in the world of marketing, setting up a store on Shopify is surprisingly easy, even for beginners. All in all, the entire process of creating a website, adding some products from the original store and getting ready to ship them nationally and globally takes around 1 to 2 days only.
The only important decisions to make are regarding the product niche i.e. what category of products the drop shipper wants to sell, sourcing products and what key features to add when creating a virtual store that is visually pleasing and would attract customers. The most effective way to achieve success in this process is by taking a look at other examples of successful drop shipping businesses.
This can be done by taking a look at product trends for that year and over the past few years simultaneously, checking out YouTube videos shared by some of the most successful drop shippers, or following some sample pages of other successful drop ship stores.
Once this stage of the setup is complete, the person can begin online transactions by following a step-by-step process which would train them about Shopify drop shipping in a more thorough manner.
The first step is to open Shopify and create an account that would contain all personal details and information about the person. It is better to choose a good store name that may be relevant to their product niche so that customers can easily find that specific store when searching for such a product. Along with this, the contact information and permanent address details are included on the webpage.
In the second step, one can add products to their store from Shopoo. This is a drop shipping app under the ownership of Shopify, which makes it very easy to find products to sell and source. After this, product details are edited and a retail price is set so that a profit is made when the item is sold. Following this, collections are set up to categorize products more methodically so they are easier to find for users.
A design theme is selected for the page after that, whereby the final outlook of the page can be seen as it would appear to shoppers. Pages for various tasks are added to provide general information, help and support contact details, shipment tracker and FAQs. Then a navigation is set up for which items should be displayed on the home page, how they are categorized, and how the site is made user friendly and easy to follow.
The next steps includes adding a domain and setting up payments for the store. The reason behind adding a domain is so that the website URL is customized according to the store name, or something which the drop shipper would prefer instead of an automatically generated URL. For payments, Shopify already has a few payment providers already set up, but if the creator wants to work with Amazon Pay, Bitcoins or other payment options, they are free to do so.
The website is functioning and ready for business at this point, however for a final step it is advisable for the store owner to explore Shopify drop shipping apps. This process allows the store to receive more recognition among viewers, so that it may attract a larger audience and business would run in an even smoother and more stable manner.